How It Works
From ICP to warm lead
in four steps.
Pufu monitors the entire market for you, 24/7. You define who you want to reach — we find them at the exact moment they're ready to buy.
2-minute setup
You define your Ideal Customer Profile
Tell Pufu exactly who you want to sell to. We use this to filter millions of companies down to only the ones that matter.
- Select target industries (SaaS, Fintech, Healthtech, and more)
- Choose decision-maker titles: VP Sales, CEO, CRO, Head of Growth, etc.
- Filter by company size: 11–50, 51–200, 201–500 employees
- Target specific geographic markets
Your ICP
Industries
Titles
Company size
Location
Always on, always scanning
We monitor thousands of companies 24/7
Once your ICP is set, Pufu's engine gets to work. We continuously scan public and proprietary data sources to catch signals the moment they happen.
- Funding announcements from Crunchbase, SEC filings, and press releases
- Job postings scraped and analyzed across 50+ job boards
- Office openings and geographic expansion from news and filings
- Signal data refreshed every few hours, not daily
Live monitoring
ActiveCrunchbase
Scanning funding rounds
LinkedIn Jobs
Analyzing hiring patterns
News & PR
Detecting expansion signals
Last scan: 4 minutes ago
The right people, not just the right companies
Signals are matched to decision-makers
Finding a company signal is only half the job. Pufu identifies the specific people inside that company who match your ICP titles — and enriches them with contact details.
- Matches signal companies against your ICP title criteria
- Finds current employees with matching seniority
- Enriches each lead with verified email and phone number
- Calculates a quality score (0–100) based on signal strength + ICP fit
Signal → Leads
Acme Corp raised $24M Series B
Detected 6 minutes ago
Sarah Chen
92VP of Sales · s.chen@acme.com
James Park
88CEO · j.park@acme.com
Action, not research
Leads land in your dashboard — ready to work
Every morning (or in real-time on Growth+), your dashboard is updated with fresh, scored leads. Filter by signal type, score, or status. Export to CSV or push directly to your CRM.
- Dashboard shows all leads sorted by quality score
- Filter by signal type, date, score range, or status
- Update lead status: New → Contacted → Replied → Converted
- Export to CSV anytime, or sync to HubSpot / Salesforce
Today's leads
12 newSarah Chen
Acme Corp
Marcus Rivera
TechFlow
Priya Patel
Nexus
Signals
The top three signals we track
Each signal type indicates a specific moment when
companies are most likely to buy.
Funding Rounds
Why it matters
Funded companies have budget and a mandate from investors to grow — fast.
What we detect
Series A, B, C, seed rounds, and debt financing announcements.
Best timing
Strike within 30 days of announcement for best response rates.
Hiring Spikes
Why it matters
When a company suddenly posts 10+ roles in your target department, they're scaling — and need tools to support it.
What we detect
Surge in job postings for sales, ops, marketing, or engineering roles.
Best timing
Best to reach out while roles are actively being filled.
Geographic Expansion
Why it matters
Opening a new market or office triggers new procurement cycles, vendor evaluations, and budget approvals.
What we detect
New office announcements, international launches, regional expansion news.
Best timing
Ideal time to introduce tools and services for the new market.
Why Pufu
Stop guessing. Start timing.
8–12 hrs
Hours saved per week
No more manual research. Your team focuses on selling.
92%
ICP match accuracy
Leads that match your defined profile, not just close.
Every 2 hrs
Signal refresh rate
Near real-time data so you're never the last to know.
3.2×
Conversion rate lift
Signal-timed outreach outperforms cold lists by a wide margin.
Ready to see it in action?
We're launching soon. Check back shortly to set up your ICP and see your first warm leads.